Sleepmaker: Change your sleep
Independent agency Dig has unveiled a new integrated campaign for SleepMaker’s Performance mattress range, positioning the brand as the smarter solution for Australians chasing better sleep in an era of endless hacks and trends.
Deliverables:
3 x 15s, 1 x 30s compile, stills.
Edit by Dig.
Production – Production Group
Director: Andrew Garrick
Producer: Madelin Logan
DOP: James Giligan
1st AC: Eamon Dimmit
Camera Equipment: @va_digital
Gaffer: Tommy Keyes
Best Boy: Alex Wilson
Art Director: Annaliese Shaw
HMU: Julie Cooper
Stills: Ben Symons
BTS: Venus Hauge
Runner: James Royle
Sound design and Mix: Klang Audio
Client – The Comfort Group (SleepMaker)
General Manager Marketing – Felicity Turner
Digital Marketing Manager – Natalie Norman
Group Content Manager – Nicholas Chappell
Marketing & Strategy Manager – Warren Roach
Creative Agency – Dig Agency
Chief Creative Officer – David Joubert
Creative Director – Tim Bishop
Motion Graphics Designer – Alex Romeo
Senior Graphic Designer – Simon Gray
Client Partner – Kat Loizides
Account Director – Tayler Craig
Media Agency – Kaimera
General Manager – Garth Moring
Strategy Director – Rachel Crethar
Client Manager – James Probyn
Senior Client Executive – Lucy Sun
Senior Digital Associate – Mila Cepus
Content Manager – Ella Dalton