[yellow tail]: MatchMonking with Sophie Monk
TVCs, Stills, Digital
1 x 30, 6 x 15s
Dig Creative Agency
National Executive Creative Director/Partner: David Joubert
Copywriter: Casey Clarke
Art Director: Zac Nairn
Managing Director: Lisa Ramsey
Group Account Director: Andrew Grey
Senior Account Director: Gina Kaur
Production Group
Director: Andrew Garrick
Producer: Madelin Logan
DOP: Matthew Dargaville
To hero this campaign and help Australians find their ideal pairing, [yellow tail] has joined forces with much-loved personality and national icon Sophie Monk. Coming on board as the brand’s first-ever Australian ambassador, Sophie shares the [yellow tail] life-loving spirit – optimistic, down-to-earth, and straight-talking.